All-in-one kits

Everything you need to start your project

Stitch-by-stitch instructions

Designed with beginners in mind

Super-soft yarn

Quality yarns
bursting with colours

Crafting made simple

Our mission is to be both the inspiration to crafting, and the guide to learning. With all its ups, downs, and slipped stitches - you'll be proud to say "I made this".

The Wrap Up Sale

Give a warm, woolly welcome to the new season, and save 20% on our selected knitting and crochet kits.

The Christmas Shop

Start making your gifts today, and find the perfect presents for the crafter in your life.

World Mental Health Day

Buy one of our selected patterns and we'll donate 100% of the sale to Mind charity.

A mini kit to get you started

Start your crafting journey right here with our cute and quick beginners knitting kit.

Join thousands who started their stories with us

Learn alongside a growing community of makers who are each at chapter one of their crafting story. We’re cheering on everyone - whether you’re picking up your very first project, or your hundredth!

Made by you

Share your finished projects with us on Instagram, where we showcase your incredible talent and creativity.


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As Seen In

Elle Decoration
My Baba
Oprah Magazine
The Guardian