Peanuts x Stitch & Story Collection

September 03, 2019

Peanuts x Stitch & Story Collection

‘Good grief, I can stitch!’

What do a French giraffe, a Dutch bunny rabbit and an American beagle all have in common? An exclusive knitting and crochet collection collaboration with Stitch & Story! 

We’re excited to introduce you to our newest branded collection: Stitch & Story x Peanuts. We've welcomed Charlie Brown, Snoopy and the rest of Charles M. Schulz’s Peanuts comic strip characters to the family with six new knitting and crochet kits. The initial three kits - a monochrome zig-zag adult hat, a Snoopy inspired baby set, and an amigurumi Snoopy - launched August 29th with the other three available in September.

Jen Hoang, Creative Director of Stitch & Story, said: ‘Having grown up following the antics of Charlie Brown, Snoopy and the rest of the Peanuts gang, this opportunity to work with Peanuts to create a bespoke crafting kit was a dream come true for Jennifer and me. We've both reminisced about how we collected Peanuts toys from our Happy Meals as kids! To be given this collaboration opportunity with our own brand, which is built on finding joy in creating and telling your own story, is just fantastic.’

 
SNOOPY BABY HAT & BOOTIES SET (launched August 29th)
 

The first three Easy and Easy+ level kits will be followed by an Easy Charlie Brown Mustard Yellow hat, striped monochrome throw, and an Intermediate level adult sweater featuring Charlie Brown’s iconic zig-zag. In addition to introducing new knitting techniques, the Stitch & Story x Peanuts collection kits are the first to feature circular needles.

Jen said: ‘This collection is particularly special for Stitch & Story as we’ll be introducing a new stranded colourwork knitting technique, Fair Isle.'

 
CHARLIE BROWN SWEATER (launching late September)
 

Jennifer Lam, Managing Director of Stitch & Story, said: 'We've weaved in Charlie Brown's famous zig-zag and Snoopy's monochrome palette so I guess you can say Happiness is...a handmade hat!’

 
CHARLIE BROWN HAT (monochrome launched August 29th & colour launching late September)
 
SNOOPY THROW (launching late September)
 

Crafting Made Simple

As always we’ll guide you through learning any new stitches and techniques with our online video tutorials and Beginner’s Guide blogs. You can find all our blog posts for ‘Getting Started’, ‘Knitting Beginner Tips’ and ‘Crochet Beginner Tips’ under ‘Guides’ on our website, and read more about kit levels if you’re unsure which Peanuts collection kits would suit your knitting or crochet level best. Our patterns are designed for both beginners and more experienced crafters to enjoy, and will develop skills wherever you are in your knitting and crochet journey.

 

 

 

100% Sustainable Merino Wool

The Stitch & Story x Peanuts collection will feature both The Chunky Wool and The Lil’ Merino Stitch & Story yarns in new monochrome shades and Charlie Brown’s signature mustard yellow. Non-mulesed and OEKO-TEX certified, our 100% merino sustainable yarns are spun and ethically dyed in Italy. In chunky roving and 12-ply twisted chunky baby weights the yarns are quick to crochet and knit up, and feel super soft like candy floss.

 

 

100% Bamboo

As well as beautiful yarns, each kit will include bamboo hooks and needles - with our first ever circular needles in the Snoopy Throw kit -, How to Knit and How to Crochet basic guides, and exclusive Peanuts woven labels to add that finishing touch to your Stitch & Story x Peanuts knit and crocheted projects. We favour bamboo for knitting and crochet needles because it’s flexible, strong but light, and good for the environment. You can read more about the properties of bamboo, why we love it, and different needle/hook materials here.

 

 

Creatively Packaged

Like all Stitch & Story knitting and crochet kits, the Peanuts collection kits are assembled in London using recyclable card packaging, this time featuring Charlie Brown, Snoopy and the iconic Woodstock. Both practical and stylish, the Peanuts packaging looks great on display, doubling as a gift bag that negates the need for additional wrapping. They’re also perfect for storing yarn, needles and hooks long after your project is complete.

 
SNOOPY AMIGURUMI (launched August 29th)
 

Jennifer said: 'Our goal is to create unforgettable playful experiences whilst enjoying the proven therapeutic benefits of indulging in a session of knitting or crochet.'

Crafting is about taking time for yourself, sharing stories and discovering your own unique creativity. Like the imaginative storylines of Charles M. Schulz’s much-loved comic strip every stitch in the Stitch & Story x Peanuts collection kits tells a story. So join with us in celebrating Charlie Brown, Snoopy, and the whole Peanuts gang with the experience of creating something out of nothing and sharing it with family and friends.


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